Threads
Threads deep dives: how the platform works and what actually performs there.
How the Threads feed works: ten predictions
Six predictions out of ten describe taps, and among the signals sits the most specific window in all of Meta's cards: the last hundred likes over fifteen minutes. And a separate count for replies to replies.
Why replies aren't showing on Threads
Six causes, and five of them are ordinary settings: who can reply, reply approval, a private profile. We cover both cases — when you can't see other people's replies and when nobody sees yours.
How to see your Threads insights and what they actually show
The summary lives on threads.com and on desktop only. We go through the three metrics, the individual-post screen, and why the reply count is almost always larger than the conversations with you.
Is there monetisation on Threads, and where the money comes from
The platform doesn't pay for views, and Instagram's bonuses are temporary and invite-only. The one money route inside Threads is a paid post with a mandatory label. Where income actually comes from.
Shadowban on Threads: what triggers it and how to get out
Shadowban on Threads: the post stays in place but never enters the set the feed picks from. Four screens to check, the list of causes from the platform's own rules, and a two-week order of actions.
How to make AI write in your voice, not "like AI"
Signs that reveal machine-written text, a prompt to capture your voice profile, and a one-minute check before you publish.
Four prompts we use to prepare Threads posts
Four ready-made prompts in order: audience, positioning, ideas, and voice. What to plug into each one and why a single prompt gives you an average, generic text.
5.2M views and two sales: why reach doesn't bring customers
Why big reach doesn't bring customers: our new Threads account gained 16,843 followers and 2,000 people went to Telegram, but only two bought. Breaking down where it fell apart.
How to find someone else's post that already went viral and repeat it on your own account
Repacking other people's threads: where to look, how to select by spike in multiples relative to baseline, what to take, and where the line between repacking and copying runs.
Where you should actually be leading people from Threads
Three rules for the Threads-to-Telegram flow and an honest way to measure it. On our two accounts: 13M views brought 1,300 people, 5.2M brought over 2,000.